KK Radhamohan of Sri Satyasai Arts banner, who earlier delivered hit films like ‘Adhinetha’ and ‘Emaindhi Eevela’ is presently producing a youthful romantic entertainer titled ‘50% Love’. Malayalam beauty Nithya Menon of ‘Ala Modhalaindi’ fame is playing the central role while Nishan, Aashish Aali, Abhilash, Hima, and Vinayan are playing other prominent roles. Vidhya Sagar is composed the music, the dialogues and lyrics are written by P Bharathi Babu, camera is cranked by Ajayan Vincent and editing is done by Muthyala Nani. M S Kumar is the executive producer and the film is being directed by Sibi Malaiyil.