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Grand Launch of Raavee at Labbipet, Vijayawada

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Vijayawada, September 27th, 2017: The fastest-growing city of Vijayawada is now home to Andhra Pradesh’s First Multi-Designer Store – RAAVEE. Founded by designer and art enthusiast Madhavi, RAAVEE offers the ultimate, luxury clothing experience. From clothing to jewellery and art pieces, the flagship store showcases the unique craftsmanship and elegance of some of the reputed designers from across the country including Abhinav Mishra, Divya Reddy, I am Design, Joy Mitra, Kalasangam, Kritika Dawar, Nakul Sen, Mishru, Madsamtinzin, Mrunalini Rao, Mints & Oranges, Prathima Pandey, Swathi & Sunaina, Varun & Nidika, Yashodhara among others. 

About the Founder: 
Madhavi honed her craft working with designers, weavers and a host of experts from the industry. Her passion for art and architecture is evident in the attention to detail and the visual impact her creations make under the brand Fabrica. Her designs spin old-fashioned glamour in a contemporary yet minimalist way. This seeming minimalism however, belies the remarkable skill and long hours that are at the heart of every Fabrica design. Having established a signature pastel and floral aesthetic, Madhavi has carved her own narrative with ultra-chic, feminine designs. As an ardent believer of the new and the evolving, Madhavi takes pride in sourcing enthusiastic designers who share her vision of originality and individuality. 

About the Store:
The 3500 sft black, white and gold furnished space will house unending rows of select fashion names, and choices that’ll pamper the discerning client. In-house style advice experts will be at hand to help the client make informed decisions while choosing a design. A dynamic video display wall will help the client check out the fit and suitability.

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