Tashu Kaushik launches Aircel 3G New Plans

Aircel introduces special initiatives to experience the power of Aircel3G and get lucky this IPL season

• Aircel customers to witness the power of 3G with Aircel 3G Mornings and a contest to get lucky this IPL season
• Telugu actress Tashu Kaushik meets Aircel Customers and Retailers

Hyderabad, March 21st, 2013: Aircel, one of India's leading telecom players, today launched interesting initiatives especially for its subscribers in Andhra Pradesh. The company has launched the unique trial offer, 'Aircel 3G Mornings'which gives unlimited access to 3G data from 6.00 am to 9.00 am for 30 days absolutely free, which will enable the subscribers to witness unlimited speed with 3G and watch live scores and videos of the IPL. The company also announced its unique contest for the IPL. Renowned Telugu actress, Tashu Kaushik was present at the occasion and met the delighted Aircel customers and retailers.

To activate Aircel 3G Mornings, Aircel subscribers in Andhra Pradesh need to dial *122*456# from their 3G enabled handsets.
Aircel is also geared up for the upcoming 1PL season and has introduced a special contest" Kaun Dega Man of the Match award" for Aircel's prepaid & post paid subscribers. Aircel, the official sponsor of Chennai Super Kings team, gives 3 lucky winners a rare opportunity to hand over the 'Man of the Match' award LIVE in front of millions of cricket fans, in any one of the 1PL 2013 games played by Chennai Super Kings(CSK). Aircel has also introduced interesting offers where players like R. Ashwin, Suresh Raina, Ravindra Jadeja & M. Vijay talk to Aircel subscribers via Celeb Chat, a specially developed app with updated information on the team, and a newly created Video Scorecard for an innovative presentation of scores along with videos of key events.

Mr. Deepinder Tiwana, Circle Business Head, Andhra Pradesh, Aircelsaid, "We are happy to announce these initiatives for our valued subscribers. With more and more people using their 3G enabled devices like smart phones and tabs for live streaming of sports matches and checking scores, like for IPL, it is imperative to have a seamless data service with great speed and voice clarity — all possible only with 3G which Aircel offers. We also want our subscribers to be a part of IPL and hence have launched these interesting initiatives."

Tashu Kaushik shared, "It is truly a pleasure to be here today. Aircel has always been a very innovative brand and continuously introduces interesting products and services. I am a smart phone user and will definitely try Aircel 3G to catch up with IPL this season."

Aircel, a young brand which has positioned itself as a data led telecom player, has been constantly innovating products & services and is credited with making 3G affordable to masses by launching the unique Pocket Internet Smart which offers best value 3G packs.

About Aircel Limited
Aircel is India's fifth largest and fastest growing GSM mobile service provider and a pan India operator. It won 3G spectrum in 13 circles and BWA spectrum in 8 circles and has successfully launched 3G services in 13 circles, which is the fastest 3G roll out ever in the Indian Telecom Space. Aircel has been constantly innovating products & services and is credited with making 3G affordable to masses by launching Pocket Internet Smart which offers best value 3G packs. Aircel Pocket Internet Smart gave a boost to 3G adoption in the country as it is a true value for money product that allows consumers to access unlimited 3G data at extremely affordable prices. Aircel has positioned itself as a data led telecom player and has addressed the multi-functionality of a mobile phone in many innovative ways which are Industry firsts, be it the Aircel Pocket Internet, Pocket Internet Games, the first social networking mobile INQ on Aircel, Aircel Apollo Mobile Health Care, Blyk on Aircel, an enriching engagement for the Youth and very recently the first telecom player to introduce Facebook Voice Updates on Aircel.