‘Iddarammayilatho’ audio will be holding its official launch at Shilpa Kala Vedika in Hyderabad on 28th April, 2013. The grand gala audio launch function on Sunday evening will witness a large fanfare. ‘Iddarammayilatho’ is the fifth film in the combination of Allu Arjun and Devisri Prasad. Their previous films ‘Arya’, ‘Bunny’, ‘Arya 2’ and ‘Julayi’ were are super hits. Now the duo is all set to rock with their new musical film. For the first time DSP has teamed up with director Puri Jagannadh, but it’s the second time DSP and producer Bandla Ganesh are working together after the blockbuster movie ‘Gabbar Singh’. With so many specialties in this film, expectations are very high on this music album as well as the film.